Never before has so much information been at our finger tips. Books, blogs, Wikipedia, YouTube, Khan academy… The list goes on! Not just this, but we have every man and their dog offering advice on what worked for them, what didn’t and what you should do to become successful.

This is all great, it levels a playing field that was once limited to those with money. What it also does it raise the bar… dramatically.

Because everyone with an Internet connection has access to the same information it becomes more important than ever to focus on ones competitive advantage. Easy to say, hard to do. It’s good news for the world at large though, average is going struggle going forward, and no-one likes average.

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Posted by John Alexander

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